The first of our ‘Hits the Fan’ webinars we will explore the impact the current operating environment has on landlords ability to maintain positive relationships with stakeholders, manage organisation reputation and ensure readiness for any potential crisis.

With the biggest change to regulation for over a decade, squeezed capacity and operating environment complexity - its definitely “tough at the top” as CEOs, Boards and Exec teams try and juggle multiple priorities in the glare of rising resident expectations, sector media narrative, name and shame content from every corner and a wagging finger of “must try harder” from Government and policy makers. It’s no wonder that the sector feels trapped in an endless game of whack of mole as it tackles challenges.
Likening the current environment to washing your dirty laundry in the shop window of a department store with the assembled crowd telling you that your underpants are on inside out - Amanda Leonard - Founder and CEO of Perfectstorm is working with Boards, Exec teams and suppliers across the sector to help them change the narrative.

What the session will cover:

Led by Communications and Stakeholder Management expert Amanda Leonard - Founder and CEO of Perfect storm the session will explore:

• How the current sector landscape and context is creating complexity
• How to navigate challenges and create a solid foundation for reputation management
• Handling the glare of public scrutiny and managing stakeholders effectively
• Being prepared for a crisis and how to activate when it happens
• Avoiding pitfalls and traps when handling a crisis

About our Speaker:

Amanda Leonard - Founder and CEO of Perfectstorm

Amanda spent 18 years in global, FTSE organisations at Exec and Board level including Sainsburys, Granada PLC and Compass Group, the world’s largest catering company. Taking an equity stake in the PE backed SSP - Food Travel Experts - Compass spin off in airports and railway stations, she served as Global Senior Vice President for Stakeholder Engagement and Communications, working with financial stakeholders, investors, unions and franchised brands such as M and S, Starbucks and Caviar House and Prunier. In 2010 Amanda founded Perfectstorm, a boutique agency working with clients to transform customer perception, stakeholder sentiment, drive growth and manage reputation. She has worked extensively in the housing sector for the past 14 years, leading on the Clarion merger, facilitating Board and Exec team away days, managing outsource communication and marketing teams and led on the first post Grenfell resident consultation working with Cabinet Office.
In the latest of our Hits the Fan series Amanda shares her thoughts on how to navigate current complexity and protect reputations, enabling landlords to move from whack a mole to a focused approach to managing key stakeholders and risk. She will also explore effective crisis management and tips for ensuring that your organisation can mobilise when things hit the fan.

Who should attend?

All senior leaders, CEOs, Executive Directors and Board members who are operating in the glare of public scrutiny and need to manage stakeholders effectively to strengthen their organisations reputation.